Video accounts for 82% of internet traffic, yet 70.3% of content is miscategorized for Tier-1 IAB categories. Reveal the full potential of your video content with Qortex’s unique signals and insights. Our platform equips you with the data needed to make smarter, more holistic media investment decisions. With real-time signals, you can enhance everything from bid enrichment to content recommendations.
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Our video intelligence provides platforms with real-time reporting on the best-performing content by bidder, zone, category, and keywords – enabling everything from better inventory optimization to improved content safety checks.
Enhance the data associated with bid requests for every ad unit and bidder with video insights. This enables media buyers to best align ads with user intent, target audiences more effectively, and deliver personalized ad experiences through video.
We empower platform to optimize their inventory by leveraging video keyword signals for precise targeting. Our real-time video insights enhance inventory segmentation. Adjust your offerings to focus on high-CPM opportunities, ensuring maximum revenue potential throughout the campaign lifecycle.
Enhance brand safety with Qortex’s advanced frame-by-frame video analysis, offering deep insights into content integrity. Our platform delivers granular data, including IAB category classification, video transcription, and translation, ensuring advertisers can align their messaging with the most suitable content.
Platforms can assess video quality with our signals — evaluating key factors like placement, video player size, and audio configuration. With real-time insights into where and how videos are being viewed, platforms can verify and uphold their quality standards.
