On-Stream enables publishers to offer a premium video ad experience beyond the standard pre-roll or mid-roll option. By enabling On-Stream ads, publishers increase their incremental revenue by on average of 15-30%.
Maximize the value of your video content by offering moment-based ad inventory. On-Stream ad units can be programmatically filled with open market demand, or through your direct sales demand.
As a viewer-centric ad experience, On-Stream is preferred 9:1 and has 6.8x greater attention compared to other formats. The ad unit is designed to be non-intrusive and preserves the viewability of the content.
Utilizing best practices, On-Stream can be implemented through a Pre-Bid RTD module, GTM, GAM, or direct integration. Website diagnostic testing has shown that On-Stream does not impact or infer with website performance.
“Video is very powerful as an ad driver and On-Stream is our first foray into contextual advertising. This generated more revenue than expected, and we’re able to measure it down to the penny.”
